Three formats, three jobs
The AI UGC review makes the case, the unboxing stops the scroll, and the product film creates desire. Together they cover the top, middle and bottom of a skincare funnel from one shoot that never happened.
Featured work
Solenne
Spec campaign · Skincare
- The brief
- Launch a vitamin C serum into a crowded skincare feed.
- The idea
- Ritual over packshot. Lead with the morning step people never skip, then cut to the serum in red light.
- Delivered
- AI UGC review, 10sRed-light unboxing, 10sProduct film, 10sPackshot & key visuals
- Made with
- GPT Image 2.5 · Kling 3.0 · directed and finished by 9th Degree
Spec work for a fictional brand, made to show what a campaign looks like with us.
One look across everything
Deep crimson light on black for the product shots, soft morning light for the AI-generated creator. Two worlds, one bottle: the label, glass and dropper stay identical in every frame because every shot starts from the same product reference.
What we'd test next
This is spec work, so there are no results to report. On a live account we'd run the three as separate angles, then put new hooks on whichever holds attention best, starting with the first two seconds of the AI UGC review.
Let's turn it up.
Want this for your product? Start with a Founding Launch Test: 2 ad concepts for $300, delivered within 24 hours of receiving your product photos.